Safe shipping is a necessity in today’s ecommerce-driven world. Waiting for a purchase needs to be quick and painless; a few broken products, returns, and refunds can quickly ruin the reputation of an otherwise great business. Taking proactive steps can ensure that your products arrive safely and guarantee higher customer satisfaction ratings. In this article, we’ll examine some strategies you can use to improve your shipping methods to keep your products safe during shipping and improve delivery rates: Strategies for Safer Shipping 1. Use the Right Packaging Materials The best defense against shipping-related issues is choosing high-quality packaging materials that best suit your products. The first step is to choose the right size package for your products. Packages that are too large leave room for items to rattle around inside, and they’re not very cost-effective either. Finding a package that allows just the right amount of protective materials inside will help cut down on shipping costs and keep items secured. Some other tips include: 2. Package Testing and Quality Control Package testing allows you to test how your packaging will hold up and avoid having fewer customers receiving broken or damaged products. Performing rigorous testing and quality checks on your packaging well before products are shipped will identify issues that can lead to damage during transit. If stock packaging solutions don’t seem to get the job done, then custom packaging solutions may be necessary to guarantee your products arrive safely 3. Provide Clear Handling Instructions It can be incredibly frustrating for customers to have packages arrive damaged when the proper labeling and instructions could have prevented mishandling. Providing clear instructions with labels such as “Fragile: Handle With Care”, Anti-Static Labels, and Hazard Labels can prompt shipping personnel to take extra precautions when handling delicate items such as glass or electronics or potentially dangerous items like lithium batteries. Impact/Shock/Tilt indicators can also prompt package handlers to take extra care and will inform you where any damage occurred during shipping. Making sure mailing and shipping labels are prominently displayed can also help prevent packages from being sent to the wrong place. This can cut down on shipping delays and reduce the risk of damage during that extra time in transit. 4. Utilize Package Tracking and Notifications Implementing a tracking system for packages allows customers to monitor the progress of their shipments in real-time. All of the large carriers use package tracking, providing estimated delivery dates and sending notifications about shipping updates. Implementing a system on your end that will automatically provide customers with tracking numbers, shipping updates, and notifications of delays or when packages may arrive ahead of schedule will help manage customer expectations and reduce frustration. ———- Looking to Avoid Broken Products and Improve Delivery Rates? Preferred Packaging Products Has the Packaging Solutions For You Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range. We specialize in custom package development and can help you optimize your packaging to maximize product protection, minimize material and shipping costs, and keep customers happy. We also offer a wide selection of high-quality standard packaging products and materials to suit all of your packaging and business needs. Some other ways Preferred Packaging can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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In today’s rapidly evolving world, the demand for innovative packaging materials and products is on the rise. With increasing environmental concerns and a shift towards sustainability, a wave of innovative packaging solutions has emerged, offering a greener and more efficient approach to packaging. These packaging solutions are transforming the way we think about packaging. From plant-based plastics to edible coatings to nanotech, these advancements are not only eco-friendly but also offer a range of benefits in terms of functionality, durability, and consumer appeal. In this article, we will explore some of the most promising and cutting-edge packaging solutions that are revolutionizing the industry: 10 Innovative Packaging Solutions for Your Products 1. Plant-based Plastics Plant-based plastics, such as PLA (polylactic acid), are derived from renewable resources such as cornstarch or sugarcane. These plastics have gained popularity due to their biodegradable nature and reduced carbon footprint compared to conventional plastics. Plant-based packaging materials offer excellent transparency, printability, and barrier properties, making them suitable for various applications. 2. Mushroom-based Packaging Materials Mushroom-based packaging materials utilize mycelium, the root structure of mushrooms, to create sustainable packaging products. Mycelium can be grown on agricultural waste and shaped into various forms, providing a versatile and compostable packaging solution. Mushroom-based packaging offers excellent insulation and shock-absorption properties, making it ideal for fragile items. 3. Biopolymers Biopolymers, such as PHA (polyhydroxyalkanoates) and PCL (polycaprolactone), are renewable and biodegradable alternatives to traditional plastics. These materials can be derived from various sources, including plant sugars and microbial fermentation. Biopolymer-based packaging offers good mechanical properties, resistance to moisture, and compatibility with existing production processes, making it a viable choice for eco-conscious packaging solutions. 4. Inflatable Packaging Systems Inflatable packaging systems provide a unique approach to cushioning and protecting goods during transit. These systems consist of air-filled chambers or cushions that surround the product, providing a lightweight and flexible packaging solution. This is a more advanced packaging solution compared to normal air cushions in that these systems can be designed and shaped for a more custom fit. In addition to offering excellent shock absorption, inflatable packaging reduces material usage and transportation costs while ensuring product integrity. 5. Edible Films or Coatings Edible films or coatings offer an innovative solution to reduce packaging waste while providing additional functionalities. Made from natural ingredients like seaweed, pectin, or starch, these films can be applied to various food products to extend their shelf life, enhance texture, or act as barriers against moisture or oxygen. Edible packaging eliminates the need for separate disposal and adds a unique element to the consumer experience. 6. Water-soluble Pods or Capsules Water-soluble pods or capsules are becoming increasingly popular for single-use packaging applications. These pods are made from biodegradable materials that dissolve when exposed to water, eliminating the need for excessive packaging waste. They are commonly used for products such as detergent, cleaning agents, or personal care items, providing convenience and minimizing environmental impact. 7. Nanocomposite Films or Coatings Nanocomposite films or coatings incorporate nanoparticles into packaging materials, offering enhanced barrier properties, mechanical strength, and antimicrobial properties. These nanoparticles can be derived from materials like clay, silver, or titanium dioxide. Nanocomposite packaging is highly effective in preserving the freshness and quality of perishable products, reducing food waste, and extending shelf life. 8. Temperature-sensitive Labels Temperature-sensitive labels are designed to monitor and indicate temperature changes during product transportation or storage. These labels contain special dyes or materials that react to specific temperature ranges, providing visual alerts if the product has been exposed to extreme temperatures. Temperature-sensitive labels are particularly crucial for perishable goods or pharmaceutical products that require strict temperature control. 9. RFID Tags and QR Codes RFID (Radio Frequency Identification) tags and QR (Quick Response) codes are revolutionizing packaging by enabling enhanced traceability, supply chain management, and customer engagement. RFID tags are embedded with microchips that can store and transmit data, allowing real-time tracking and authentication of products. QR codes, on the other hand, provide a convenient way for consumers to access additional product information, promotions, or interactive experiences. 10. Nanosensors Nanosensors are tiny devices integrated into packaging materials to monitor various parameters, including temperature, humidity, or gas concentrations. These sensors provide real-time data on product conditions, ensuring optimal storage and quality control. Nanosensor-enabled packaging is particularly valuable for the pharmaceutical and food industries, where precise environmental monitoring is crucial. Looking to Embrace Innovative Packaging Solutions for Your Products? Preferred Packaging Products Has the Packaging Solutions For You Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range. We specialize in custom package development and can help you optimize your packaging to maximize product protection, minimize material and shipping costs, and keep customers happy. We also offer a wide selection of high-quality standard packaging products and materials to suit all of your packaging and business needs. Some other ways Preferred Packaging can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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Businesses are continually looking for methods to improve their goods and services in today’s competitive marketplace. One often overlooked aspect that many businesses can improve is their product’s packaging. With the ever-increasing popularity of e-commerce, the demand for effective, attractive, and secure packaging solutions has increased to match. By engineering custom packaging, companies can take advantage of a range of benefits that can significantly impact their success. Packaging plays an essential role in your product’s presentation, protection, and overall customer experience. Engineered packaging allows you to introduce innovative designs and materials to improve your products appearance and protection. Engineered packages offer several advantages that can help your business stand out among the sea of traditional cardboard boxes. In this article, we will explore some key benefits of using engineered packaging, and why you should consider it for your products: What is Engineered Packaging? Engineered packaging describes the creation of specialized packaging solutions using cutting-edge design and materials. In contrast to traditional packaging, engineered packaging guarantees the best possible protection, sustainability, and branding opportunity for a given product. Engineered packaging can provide advantages like simple assembly, tamper-evident components, and optimal space utilization. Packaging experts can create packages that require little void fill, have low dimensional weight, and offer excellent product protection. This not only improves the customer experience for organizations, but it also increases operational effectiveness. Importance of Engineered Packaging The first point of contact between a customer and a product is the packaging. This means that packaging has a huge impact on how quality is perceived and can be a crucial distinction in a competitive market. Engineered packaging has a number of advantages that improve the entire product experience: 1. Enhanced Protection Engineered packaging uses cutting-edge material design to offer the packaged goods the best protection possible. The packing can be designed with the goal of minimizing damage during transportation and storage by taking into account elements like fragility, weight, and environmental conditions. This lowers the possibility of returns, replacements, and unhappy customers. 2. Customized Solutions One of the significant advantages of engineered packaging is its ability to offer customized solutions. Businesses can work closely with packaging experts to design packaging that meets their specific requirements. Whether it’s unique shapes, sizes, or branding elements, engineered packaging can be tailored to enhance the product’s appearance and functionality. One of the key benefits of engineered packaging is the capability to provide specialized solutions. Businesses can collaborate closely with packaging experts to create packaging that satisfies their unique needs. Engineered packaging can be customized to improve the product’s appearance and functionality, whether it’s through special shapes, sizes, or branding elements. 3. Improved Sustainability Both businesses and consumers are becoming more and more concerned with sustainability. Engineered packaging can address this issue by utilizing eco-friendly materials. These packaging options provide high levels of usefulness and protection while minimizing their impact on the environment. Businesses can show their dedication to sustainable practices and draw in environmentally-sensitive customers by implementing engineered packaging. 4. Branding and Marketing Potential Engineered packaging is a fantastic opportunity for marketing and branding. Businesses can produce packaging that effectively communicates their brand identity by adding distinctive design features, logos, and product information. Products stand out on shelves and increase brand recognition when they are packaged attractively. Increased brand reputation and customer loyalty may result from this. 5. Cost-effectiveness Engineered packaging offers long-term cost savings and efficiency, despite the fact that some organizations may view it as a higher initial expenditure. Customized packing offers the best possible resource utilization, minimizing material waste and transportation expenses. Additionally, engineered packaging’s improved protection lowers the possibility of product damage and the costs associated with it. How to Design Engineered Packaging That Fits Your Needs Designing the best engineered packaging for your products requires careful consideration. Here are a few key factors to keep in mind: Businesses can choose the best engineered packaging solution for their products by considering these variables and making informed decisions. Looking for Engineered Packaging Solutions for Your Business Needs? Preferred Packaging Has the Packaging Solutions For You Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range. We specialize in custom package development and can help you optimize your packaging to maximize product protection, minimize material and shipping costs, and keep customers happy. We also offer a wide selection of high-quality generic packaging products and materials to suit all of your packaging and business needs. Some other ways Preferred Packaging can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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When it comes to packaging and shipping products, the most important consideration is ensuring that products arrive safely at their destination. Packaging plays a critical role in this process, because packaging must protect your products from any potential physical stresses and environmental hazards they may encounter in transit. Providing top-notch packaging is essential to maintaining a good reputation and customer satisfaction, and can be the difference between a customer choosing your products over a competitor’s, especially for potential repeat customers. Here are five tips for packaging that can help you better protect your products during shipping: 5 Packaging Tips to Better Protect Your Products 1. Use the Appropriate Package Size Choosing your package size is one of the most basic, yet important considerations when packaging your products. A package that is too small can lead to damaged products by not providing enough protection, but packages that are too large can also lead to damaged products by allowing products to shift around inside the box. When selecting a package size, consider the size and weight of the products being shipped, allowing extra space for a sufficient amount of cushioning material inside. 2. Use High Quality Packaging Materials Another important factor is the quality of the packaging materials you use. High quality materials are essential to protect your products during shipping. Double-walled corrugated boxes, void fillers such as bubble wrap or air pillows, dividers, and reinforcing inserts all provide protection against drops, shocks, vibrations, and compression. In addition, materials can also protect your products from environmental factors, such as anti-moisture, anti-static, and anti-corrosion packaging. 3. Use Cushioning Materials Cushioning materials are an essential part of any packaging strategy. They help to protect the product from impacts and vibrations during transit, and can help to prevent damage caused by compression or stacking. Common cushioning materials include bubble wrap, packing peanuts, foam inserts, and air pillows.  When using cushioning materials, make sure that they completely surround the product and fill any empty space in the package. This provides extra protection against impact and vibration and also helps to prevent the product from moving around inside the box. 4. Wrap Fragile Items Individually Fragile items like glassware, ceramics, and electronics all require extra care when packaging. One of the best ways to protect fragile or sensitive items is to wrap them individually before placing them in the package. This provides an extra layer of protection against impacts and vibrations during transit. When wrapping fragile items, use bubble wrap, foam wrap, or other cushioning materials to protect the item from all sides. Make sure that the item is completely wrapped and that there is sufficient void fill materials to hold the items in place inside the box. For extra protection, consider using double layers of cushioning material for fragile items. Foam or corrugated dividers are also useful to prevent multiple items from contacting each other during shipping. 5. Seal Packages Effectively Finally, it’s important to ensure that your packages are sealed effectively to prevent them from opening during transit. Use strong packaging tape to seal all seams and edges of the box (using the H-tape method) and make sure that the tape is applied securely. Consider using extra tape to reinforce the corners of the box, which are often the most vulnerable areas. When sealing packages, make sure to use enough tape to create a secure seal, but not so much that the package becomes difficult to open. It’s also a good idea to apply any relevant warning labels to the box to ensure it is handled properly during transit. Including a packing slip or other documentation inside the package can help ensure that the package is delivered to the correct location and handled properly during transit as well. Looking For Quality Packaging Solutions to Keep Your Products Safe? Preferred Packaging Has the Packaging Solutions You Need Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range. We specialize in custom package development and can help you optimize your packaging to maximize product protection, minimize material and shipping costs, and keep customers happy. We also offer a wide selection of high-quality generic packaging products and materials to suit all of your packaging and business needs. Some other ways Preferred Packaging can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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As consumers become increasingly aware of the impact that human activity has on the environment, businesses are under pressure to adopt more sustainable practices. One area where companies can make a significant difference is in their packaging. By using environmentally friendly packaging solutions, businesses can reduce their carbon footprint, improve their brand image, and even save money in the process. 5 Key Benefits of Eco-friendly Packaging One of the primary benefits of using environmentally friendly packaging is the reduced environmental impact. Traditional packaging materials, such as plastic, are often non-biodegradable and can take hundreds of years to break down in the environment. They may also contain certain chemicals or toxins which can be harmful to wildlife, ecosystems, and even human health. Environmentally friendly packaging, on the other hand, is designed to minimize harm to the environment. It uses sustainable materials and production processes that reduce waste and pollution, leading to a lower carbon footprint. For example, some companies strictly use recycled or biodegradable materials for their packaging, which reduces their impact on the environment. Using environmentally friendly packaging can also improve your brand image. Consumers are increasingly conscious of the impact their purchasing decisions have on the environment, and they are more likely to support businesses that share their values. By using sustainable materials, businesses can appeal to customers who value sustainability and demonstrate their commitment to protecting the environment. This can help increase customer loyalty and attract new environmentally conscious consumers. For example, a 2017 study by Cone Communications found that 87% of consumers would purchase a product if a company advocated for an issue they cared about, such as sustainability. Contrary to popular belief, environmentally friendly packaging can actually be more cost-effective than traditional packaging options. While sustainable materials may be more expensive upfront, they can often result in cost savings over the long term. For example, using recycled materials may be less expensive than producing new materials from scratch. Additionally, many eco-friendly packaging options are designed to be reusable, which can significantly reduce the overall cost of packaging. Furthermore, many businesses are realizing that using sustainable packaging can lead to cost savings through operational efficiencies. For example, reducing the weight or size of packaging can reduce shipping costs and save on fuel consumption. By using eco-friendly packaging, businesses can reduce their overall costs and improve their bottom line. Another benefit of using environmentally friendly packaging is regulatory compliance. Many countries have regulations in place that require businesses to use more sustainable packaging practices. For example, the European Union has set targets for member states to recycle 75% of their packaging waste by 2030. Meanwhile, in the United States, many states have implemented plastic bag bans or fees to reduce plastic waste. By using eco-friendly packaging, businesses can comply with these regulations and avoid potential fines or penalties. Additionally, complying with these regulations can improve a company’s reputation and demonstrate its commitment to sustainability. Finally, using environmentally friendly packaging can lead to innovation and creativity. Sustainable packaging requires businesses to think outside the box and come up with creative solutions. This can lead to innovative new products and packaging designs that differentiate your brand from competitors and improve overall customer experience. For example, some businesses have experimented with using natural materials such as bamboo, seaweed, or mushrooms to create packaging. Others are using reusable packaging, such as glass, or biodegradable packaging that can reduce waste and minimize the environmental impact of their products. ———- Looking for Environmentally Friendly Packaging Solutions for Your Products? Preferred Packaging Has the Packaging Solutions You Need Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range. We specialize in custom package development and can help you optimize your packaging to maximize product protection, minimize material and shipping costs, and keep customers happy. We also offer a wide selection of high-quality generic packaging products and materials to suit all of your packaging and business needs. Some other ways Preferred Packaging can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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What makes a well designed package? Packaging design is by no means an easy task, and while many people believe a “good looking package” is purely subjective, there is actual science to back up what separates a great looking package from one that may fail to get the same response from consumers. There are several factors to consider when designing custom packaging for your products, which we will look at today: How Packaging Design Can Influence Consumers 1. Color Color theory is one of the most-studied design elements that evokes a significant emotional response for consumers. Almost 85% of consumers cite color as the main reason they buy a product, and 80% of people believe color increases brand recognition. The right color scheme for your packaging can help convey the message you want to consumers: 2. Shape Shape (or form) also plays a vital role in packaging design. Not only do packages need to protect your products, but studies have shown that the shape of your packaging can have a noticeable impact on the way your products are perceived by consumers. Packaging shape is very closely tied to branding and identity, and should reflect the style, personality, or theme of your brand. Some popular packaging shapes that can help your products stand out include: Window BoxesWindow boxes are a popular option for brands that want to proudly display their products without sacrificing protection. Tray and Sleeve BoxesTray and sleeve boxes are a simple packaging solution that can give an easy-to-open yet refined appearance. Gable BoxesGable boxes are an excellent choice for giving customers a package designed for protection, portability, and unique styling. Magnetic Closure BoxesMagnetic closure boxes are a high-end packaging option that can add an air of luxury and sophistication to your products. Cylinder BoxesCylinder boxes offer great protection due to their shape, are resistant to tipping, and are also easy to stack during shipping, storage, or on retail shelves. 3. Typography and Messaging Typography is an incredibly important aspect of packaging design, because your typography has to communicate information to the customer, but also make the words attractive on your packaging. Choosing the right font, scale, and layout are all necessary to convey the right messages about your brand and products. Typography serves several purposes in packaging design, including: 4. Materials Material usage is another important choice to make when designing good packaging. As we have become more conscious of our impact on the environment, more and more consumers are basing their purchasing decisions on the types of materials businesses use in their packaging. A 2018 study by the Paper and Packaging Board and IPSOS shows that: Are You Looking for Professional Packaging Design Services for Your Products? Preferred Packaging is Here to Help Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range. We specialize in custom package development and can help you optimize your packaging to maximize product protection, minimize material and shipping costs, and keep customers happy. We also offer a wide selection of high-quality generic packaging products and materials to suit all of your packaging and business needs. Some other ways Preferred Packaging can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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Choosing the right packaging for your products is no easy task. It’s definitely a struggle to balance material costs, the ability to keep your products safe, and the shipping costs associated with your packages in order to maximize profits. But what many people may not think of is how your packaging solutions can also affect your sales. A 2019 survey found that over 70% of customers say that packaging design influences their purchasing decisions. This means that if you’re not putting serious thought into your packaging design, you may be missing out on a huge opportunity to attract more sales. Here are 5 ways that your packaging choices can affect your sales, and what you can do to increase your sales potential: 5 Ways That Your Packaging Can Impact Sales One of the main functions of packaging is to protect the products inside while in transit. Low quality packaging materials, not using the right amount of materials, or using the wrong type of materials for the items you’re shipping can greatly increase the risk of damaged goods arriving at your customer’s door. Returns, refunds, and loss of business from frustrated customers can greatly affect your bottom line, so make sure your packages are offering the right amount of protection for your products. Designing packaging that stands out and clearly displays your brand is another great way to increase sales. The immense popularity of the unboxing videos is proof that customers view a product’s packaging as part of the unboxing experience. An eye-catching package instantly lets customers know those are your products inside. Packaging that incorporates your brand logo and colors, limited-time/seasonal packaging designs, and even the way your products are presented inside the packaging are all things that can create memorable customer experiences. If two competitors are offering virtually identical products, but one is shipped in a high-quality package and the other in a nondescript brown box, customers will subconsciously think that the products in the high-quality package are of higher quality. If your packaging is nicer than the other guy’s, then that means your products must be nicer, too, right? Quality materials, branding, and a unique presentation all send trust signals that you care about your products, which equals greater value in customers’ minds. Alongside protecting products and displaying your brand, your packaging can also be a useful tool to convey information about your products. Beyond just slapping a list of ingredients or features on the box, try to anticipate what kind of questions your customers may be asking when looking at your products: Using your packaging to provide information about your products will help customers make informed decisions, and make them feel more confident that they are spending their money on exactly what they want. One of the biggest buzzwords in the packaging industry is sustainability. With customers willing to spend more on products and packaging made with sustainable practices and materials, making the switch to eco-friendly alternatives can lead to increased sales as customers choose you over competitors who don’t. There have been several innovations in recent years of eco-friendly materials that can be used to make the packaging industry more sustainable. Some eco-friendly packaging options include: ———- Looking For High-Quality Packaging Solutions to Help Increase Sales? Preferred Packaging Can Help Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range. We specialize in custom package development, and can help you optimize your packaging to maximize product protection, minimize material and shipping costs, and keep customers happy. We also offer a wide selection of high-quality generic packaging products and materials to suit all of your packaging and business needs. Some other ways Preferred Packaging can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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As a business that ships products – whether it’s to retailers or direct to customers – keeping your products safe during shipping is essential. But finding the right balance between offering the best protection for your products and the smallest form-factor for your packages can be a difficult task. Use too little materials and you risk having items damaged or breaking during shipping, which leads to costly returns, refunds, and those dreaded 1-star reviews. However, using too much packaging materials – known as over packaging – causes its own set of problems. These problems won’t just affect your business; they also affect our shipping industry and our environment as a whole. Here are 4 important reasons why you should avoid over packaging your products: 4 Key Benefits of Avoiding Over Packaging 1. Reduced Material Consumption and Costs The first reason to avoid over packaging, from a business standpoint at least, is that over packaging is incredibly wasteful. While it is important to provide enough packaging materials to keep your products safe during transit, taking an oversized box and stuffing it to the brim with packing peanuts, or wrapping your products in 20 layers of bubble wrap is a bit extreme. Over packaging can cause your material costs to skyrocket over time – it’s much more effective, from both a materials consumption and cost standpoint, to optimize your packaging. This includes: Using the right box, the right materials (and amount), and the right packing techniques will help you to cut down on material waste and save money. If generic packaging solutions don’t seem to get the job done, then it may be time to consider developing custom packaging solutions for your products. 2. Less Material Waste and Pollution Over packaging leads to increased material waste and pollution, both of which have been facing increasing scrutiny over the years. Of all municipal solid waste generated in 2018, roughly half (48.2%) was packaging materials: paper/paperboard, plastic, metal, and glass. With only 51% of packaging waste recycled yearly, this leaves the other half to be burned or to end up in our landfills or oceans. 3. Improved Shipping Logistics and Efficiency Over packaging can have a serious effect on your shipping costs and is a big problem for the shipping industry as a whole. It’s estimated that yearly shipping costs for an eCommerce business can range anywhere from 15-20% of total net sales. This means that avoiding over packaging can help you to save some serious money in the long run, while doing your part to keep the shipping industry running effectively. Avoiding over packaging has a few key benefits during shipping: 4. Reduced Chances of Negative Customer Experiences An often overlooked consequence of over packaging is how it affects your customers. Designing an attractive package and using high-quality materials both play important parts in your brand’s image and the unboxing experience, but they will be the farthest things from your customers’ minds if it takes 10 minutes to actually get to your products inside. “Wrap rage” is a common complaint in customer feedback, with over packaging being a common cause for negative customer experiences. If your customers have to dig through an oversized box filled with a million packing peanuts, only to then find that they have to cut open 20 layers of bubble wrap to actually get their products, it can have a serious effect on your brand’s image and reputation. A straightforward way to help avoid creating negative customer experiences is to use simple package design, optimizing your package’s size and the amount of materials used. Proper package testing can help to create the best package for your products using the least amount of materials possible. Less materials used means less time and effort needed to open your package and be able to use your products. Less time and effort spent means less frustration, and less frustration means more happy customers. Looking to Avoid Problems Caused By Over Packaging Your Products? Preferred Packaging Products Can Help Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range. We specialize in custom package development, and can help you optimize your packaging to maximize product protection, minimize material and shipping costs, and keep customers happy. We also offer a wide selection of high-quality generic packaging products and materials to suit all of your packaging and business needs. Some other ways Preferred Packaging can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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Logistics management is a complex and essential aspect of supply chain management. It consists of planning, implementing, and controlling the forward and reverse flow and storage of goods, services, and related information between the point of origin and the point of consumption.  In order to meet customers’ expectations, effective logistics management is needed to keep everything moving as efficiently as possible. Every business has different needs and strategies when it comes to logistics, but certain strategies can be implemented across the board. Here are some strategies you can implement to improve your business logistics management and help maximize your business potential: 7 Ways to Overhaul Your Logistics Management 1. Evaluate and Redefine Your Standard Operating Procedures The most basic way that you can improve the way you manage your logistics is to implement some changes to your standard operating procedures. While it may sound a little daunting to try and change the very basics of how you operate, this is actually easier than it sounds.  Start with a few key steps: 2. Optimize Warehouse Management for Maximum Productivity Effective warehouse management is essential to improving your logistics process. Warehouse management affects so many aspects of the logistics chain, including lead times, inventory management, picking & packing, and inventory tracking/reporting. Some ways that you can improve your warehouse management include: 3. Identify Errors in Your Supply Chain Nothing can bring a business to a standstill quite like trouble with your supply chain. Identifying problems in your supply chain and taking action to remedy them will help keep things running smoothly between you and your suppliers. Some steps you can take to improve your supply chain include: 4. Examine Transportation and Redesign for Cost/Time Efficiencies Arguably the largest expense in logistics is transportation, and transportation requires extra care and attention to manage effectively. Transportation itself is broken down into three distinct units, and all three need to work together seamlessly in order to maximize savings – both on time and cost: Choosing a transportation management system will allow you to effectively handle both inbound and outbound orders – whether that be via an external transportation provider or with your company’s own fleet. This can help you to “trim the fat” off your transportation costs and streamline things as much as possible. 5. Automate (or Outsource) Every Process You Can Automation technology has been rapidly improving over the last few years, greatly improving efficiency and lead times. Smart warehouse management systems, real-time inventory tracking, and so many tech solutions are available to overcome any logistics challenge that may come your way. Outsourcing is another option to consider in order to streamline your logistics management, helping you to save time and money. Take a hard look at what processes are best handled in-house and what might be better handled by someone else – shipping, storing, kitting and assembly, packing and fulfillment, etc. 6. Facilitate Better Communication – Both Internal and External One of the best  ways – and possibly the simplest – to improve your logistics management is to promote better communication in your organization, both internally within the company, and externally with suppliers, retailers, and customers. Better communication on the business side, both in-house and with your suppliers and retailers, is important to establish strong relationships and get things done. Clearly communicating tasks and expectations, listening to what your employees, suppliers, and retailers are saying, and being transparent about decisions will help things run smoothly and create a more cohesive workforce. Customer service is another vital part of any company; keeping customers informed throughout the entire purchasing process – order confirmations, package sent notifications, tracking numbers, and shipping updates – can all go a long way to improve customer relations. Encouraging your customers to engage via surveys, promotions, and even simply asking if they enjoy their purchase afterward can also improve your image. Looking to Improve Your Business Logistics Management Process? Preferred Packaging Is Here for You Since 1985, we have been the preferred packaging, logistics, and automation solution for hundreds of businesses along the Front Range.  We specialize in custom package development, ensuring that your products will arrive safely and help your brand stand out from competitors. We also offer a wide selection of generic packaging products and materials to suit all of your packaging and business needs. Some other ways we can help your business include: To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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The packaging industry is an incredibly fascinating and diverse world; thousands of companies whose sole purpose is to provide the packaging needs of other companies across a wide spectrum of different industries. As a business owner, finding the best packaging partner for your products or business needs can be a challenging task, especially with so much competition in the packaging industry. How can you be sure your packaging partner is right for you? Before You Start Looking For A Packaging Partner Your work for finding a reliable packaging partner starts before you even begin to look up packaging suppliers. The best way to find the right partner is to first identify some key points about your business: Figuring these things out will give you a clearer perspective of what you are truly looking for in a packaging partner and what products and services you need from them. It also gives you a better idea of what packaging solutions you need to best promote your brand and stand out from your competitors. How to Identify The Best Packaging Partner for Your Business 1. Experience In Your Field or Industry A solid baseline for a reliable packaging partner is one who has experience in your field or industry. Certain industries may have safety regulations, compliance standards, or unique challenges within the industry. A packaging provider that knows the ins and outs of your field will be better equipped to fulfill any special requirements without trouble. 2. Variety of Products and Services Having to source packaging products and services from different providers can be both time consuming and expensive. A good packaging partner should have a range of products and services to meet any needs you have. A one-stop-shop provider will help to streamline your supply chain and improve your packaging and shipping efficiency. Some packaging partners may even be able to provide packaging equipment or warehousing, logistics, or fulfillment services. 3. Full-Service Custom Packaging Solutions Researching and developing the best packaging solutions for your products is a huge investment. Package design, testing, limited-production trial runs, and full-scale production are all critical steps of the packaging development process. If you need custom packaging solutions for your products, a packaging provider that can handle the entire process in-house can save a lot of time and money while making sure your products receive the protection they deserve. 4. Excellent Customer Support One of the most tried-and-true methods of finding a good packaging partner – or any business, for that matter – is how good (or bad) their customer support is. There are so many things that can go wrong in regards to packaging – supply chain issues, product or material shortages, shipping delays, etc. When things go wrong, it’s important that your packaging partner can: If you have purchased packaging equipment or other machinery from your partner, quick, competent tech support and warranty/preventative maintenance programs are also good indications of a great packaging partner. 5. The Intangibles Choosing a packaging partner is a serious business consideration. A packaging partner needs to be knowledgeable in the products and services they provide, they need to be honest about what they can and can’t do for your business, and they should want to see you succeed just as badly as you do. A company that takes the time to go over every little detail and ensure they’re providing you with the best products and services possible, that is willing to go the extra mile for their customers, will be infinitely more beneficial to your business than a company that just wants your business. Are You Looking For A Reliable Packaging Partner for Your Business? Preferred Packaging Is Here for You Since our founding in 1985, we have been the preferred packaging solution for hundreds of businesses along the Front Range. We specialize in developing custom packaging that will both ensure that your products are protected during shipping and help your brand stand out. We also offer a wide selection of generic packaging products and materials to suit all your packaging and shipping needs. Our warehouse, distribution, and logistics services can help you to streamline your packaging process and better utilize your warehouse space and better support your order fulfillment process. Our kitting and assembly services can take a load off your employees and help your business focus on other tasks, while our packaging equipment automation and installation services can further increase your packaging efficiency and aid in the transition to a more hands-off packaging process. To see what Preferred Packaging Products can do for your business, give us a call at (303) 444-4774 or get in touch with us online to get started.

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